Sales is where the rubber meets the road!
It's about ramping up that awareness and demand in the marketplace for what you're offering - obviously critical.
This really means creating a culture within the employee ranks...and also a culture for your customers.
It's about getting that fuel into your business – it's the money, the growth capital.
You can get caught in a rut or routine...but there may be whole new opportunities for you in how you distribute your product or service.
You can focus on growing your product lines or service offerings, or you can expand to new market opportunities.
You need to have great relationships with your vendors.
This is taking customer service to the next level...this is actually creating an experience for your customers.