Innovation is a necessity for most home-based businesses to survive. But the reason Child Shield, U.S.A., winner of the 2007 StartupNation Home-Based 100's Most Innovative category, needs to stay ahead of the game is different from other companies simply trying to beat the competition.
As attention on global warming and other critical environmental issues mounts, interest in the perceived marketing benefits of "going green" is on the rise as well. That has many entrepreneurs asking, "What can my business do to make a difference?"
For the typical business located in a fluorescently lit office building, being "slacker friendly" wouldn't exactly be a welcomed accolade. But for home entrepreneur Rod Call, selected the winner of the Top Ten Most Slacker-Friendly category in the 2007 Home-Based 100, it's a major bragging right.
For the third year running, Franchise Business Review is hosting the Franchisee Satisfaction Awards. Each year, we pay tribute to the franchisors that are "doing it right" – putting their...Read More