Jack Burris

45 posts
Jack Burris is president of Red Beard Marketing, a marketing, business development and brand consulting company based in Charlotte, NC. RBM is a full service firm, and we also happen to have a lot of experience in the franchise vertical and currently work with some of the best and brightest minds in the franchise community including Franconnect, Franchise Business Review, Franchise Payments Network and FranchiseWorks LLC, all small businesses designed to help franchisors, franchisees and interested investors through the franchise process. RBM is always results-oriented.
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Step #3 – Start Your Franchise Analysis

So let's review for a minute. By now, you've: Started discussions with your family and decided that you might be interested in owning your own business, and Accumulated a nice list of opportunities to consider. Now...
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Step #2 – Begin your franchise search

As you start deciding which franchise is for you, there are dozens of sources to reference to gain valuable information about available opportunities. If you are searching for a retail opportunity in your own town,...
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Is franchise ownership for you?

Good evening Startup Nation visitors! Today we begin a 15-part, five week crash course that will help you decide whether or not franchising is the right thing for you. Starting your own business can be...
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From “mom & pop” to franchised business

I recently attended the annual International Franchise Expo in Washington, DC. It's arguably the largest consumer trade show for franchise opportunities, attracts around 10,000 - 15,000 attendees from around the globe (I remember hearing there...
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Your Home Based Business: A Franchise?

I have to start by commending all of the businesses that participated and ranked in StartupNation's inaugural Top 100 Home Based Businesses. It's a true testament that working from home can be fun, productive and...
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A Day For Yourself …

It's been a long few weeks ... Let's recap: Wk of Oct 8 - Business travel, home very late Friday night, up first thing Sat am for UNC/USC game (6 hr round trip drive) Wk...
search engine marketing tips
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Graduate from college … and buy a franchise?

An article in today's NY Times, Don't Go West Young Man ... Buy Yourself a Franchise Instead, asks a very interesting question. Should recent college graduates without any real-world experience forgo corporate America and buy...
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Advertising Funds – Part II

Last week I posted a short opinion discussing advertising funds and the benefits and drawbacks associated with them (as it relates to franchises, specifically). One of my responses asked about a start-up franchise vs. a...
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Home Based Franchising

With over 2,500 franchise concepts in the US alone, business owners are finding ways to appeal to investors. And one major way to do that is offer them the benefits of working from home. Several...
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Apple’s new iPhone

Ravenous. That's how I describe the scene today at SouthPark Mall in Charlotte, NC. My wife and I were goofing around and thought we would check out the Apple store. Bad idea for my sanity...
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Richard Branson’s “Luck”

I just read this in the May 14 issue of The New Yorker and wanted to pass it along. Richard Branson, CEO of Virgin Atlantic (and about 130 other "Virgin" brands) says about entrepreneurship: I...
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Getting things done

Entrepreneurs are often go-getters; people that can do anything ... for anyone ... and, yes, sometimes overcommit. I recently read David Allen's, Getting Things Done and found it one of the most helpful books I've...
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Not Necessarily a Franchise

It's a common misunderstanding that businesses with many locations are all franchises. In fact, many of the places you frequent on a daily basis are NOT franchises at all, but corporate-owned and operated stores. For...