Tulane's Closet

Learn How This Startup Doubled its Sales with YouTube Advertising [VIDEO]

About Tulane’s Closet

Working in veterinary hospitals for years, I was always asked by clients for an alternative to those plastic cones dogs wear after surgery. They can create more problems for the dogs, from bumping into things to trouble eating or drinking, even sleeping. That’s when my concept began for Cover Me By Tui, a breathable, one-piece post-surgical pet garment. We always say, “They’re cute with a purpose.”

Related: Smart Retract [Google Case Study]

What we did

Video lets us show potential customers why my alternative is a better choice for their dogs. They can see how it works, how to put it on, how comfortable and practical it is. And video ad targeting helped us reach the right customers – people searching for pet supplies, veterinarians and dogs. We now sell to over 500 veterinarians across the U.S. and the world, and have nearly doubled our sales each year since starting on YouTube.

Sign Up: Receive the StartupNation newsletter!

For more information on the Tulane’s Closet video case study, visit https:/www.youtube.com.

Content provided by Google.

Leave a Reply
Related Posts
Read More

How to Calculate Annual Gross Income: A Step-by-Step Guide

Understanding your financial health starts with one critical figure: your annual gross income. This isn't just a number; it's a reflection of your earning power and plays an important role in shaping major decisions.  Whether...
Read More

50 Soap Business Name Ideas

A soap business name can reflect your brand’s values and impact how customers remember your company. A name can be memorable, make people smile, and establish goodwill for the soaps that you sell. Picking the...