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Attract New Customers
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attract-new-customers
SEO for Beginners: Metrics and Must-Have Tools for Startups
Did you know that Google received nearly 2.3 trillion searches in 2019? No matter what question people have,…
Creating Vertical Social Networks for Niche Audiences: How This Startup Captured Millions Across the World
Of all the online innovations from the past 20 years, it is undeniable that the rise of social…
How to Promote Your Business to Local Customers Using Google My Business
Google My Business (GMB) is a free business listing service provided by Google that helps businesses showcase who…
The Future of Main Street: Moving Your Local Business Online
It’s been a tough year, to say the least, and without being a harbinger of doom and gloom,…
5 Tips for Converting Customers to Make Black Friday Sales
Entrepreneurs have faced an unprecedented year with the pandemic causing major disruptions to the way they operate. This…
6 Ways E-Commerce Startups Can Compete on Cyber Monday
It’s no secret that Cyber Monday is a big deal for businesses large and small. According to Adobe…
5 Tips for Hosting a High-Converting Webinar
Webinars have proven to be an effective lead generation tool for many businesses. A well-planned webinar can often…
A Step-by-Step Guide to Generating Local Leads with Google My Business
Why is Google My Business (GMB) important for startups and small businesses? In today’s COVID-19 world, getting visibility…
5 Actionable Ways to Grow Your Side Hustle Using SEO
Launching a side hustle takes a lot of work, and if you want to eventually grow yours into…
WJR Business Beat with Jeff Sloan: The Power of Cause Marketing (Episode 115)
Does doing right have a positive impact on a company’s performance? New research shows indeed it can. Adding…
What Many SaaS Startups Get Wrong About Freemium
Freemium is an extremely popular pricing model for software products, and on paper it looks ideal. The theory…
5 Step Process for Finding the Perfect Name for Your Mobile App
Choosing a name for your mobile app is something you’ll want to do carefully. The fact is that…
WJR Business Beat with Jeff Sloan: Bookshop.org (Episode 48)
On this morning’s WJR Business Beat, Jeff discusses Bookshop.org, a new online bookstore launched in January with a…
8 Tips for Writing Amazing Product Descriptions
For e-commerce companies, standing out against the competition is always a challenge. Especially when you consider Amazon and…
10 Ranking Factors Startups Need to Consider in 2020
Startups that manage to uncover the motivation behind searches that land users on their website have an advantage…
9 Business Moguls on How to Break Into a New Industry and Make it to the Top
Looking to blaze into a new industry? We asked some of the world’s smartest business people and Advisors…
5 Common Advertising Mistakes That Startups Make (and How to Avoid Them)
Entrepreneurs can’t afford to make big mistakes. According to data from the U.S. Bureau of Labor Statistics, one…
5 Ways Startups Can Make Waves with Big Game-Style Advertising Tactics
The biggest advertising event of the year has come and gone, and with it, every entrepreneur’s dream opportunity…
How to Attract Fans to (and Keep Them Interested in) Your Products or Services
The following is excerpted from “Fanocracy: Turning Fans into Customers and Customers into Fans” by David Meerman Scott…
How Your Startup Can Capitalize on Holiday Sales
Bring on the tinsel, the lights and the magic of the holiday season! Why? The “most wonderful time…