topic: Leverage Business Technology
Mercury Promotions and Fulfillment: A Google Case Study
16 Sep 2016
Mercury Promotions & Fulfillment has provided a range of marketing services to enhance and extend their customers’ brands since 1996. They offer everything from branded merchandise and fulfillment services, to...Read More
5 Ways to Boost the SEO of Your Startup
12 Sep 2016
As a business owner, if you are still focusing on keyword rankings as a top priority, your business is missing out on many additional SEO techniques. Instead of spending so much money,...Read More
SEO for Startups: 9 Tips for Success
28 Jul 2016
Starting a business? Then you’re busy. So busy, in fact, that you probably don’t believe you have any time for search engine optimization (SEO). However, many of your strongest competitors...Read More
How the Internet of Things (IoT) Companies are Changing the Startup World
18 Jul 2016
The Internet of Things (IoT) is the idea that anything from the smoke detector in your bedroom to the streetlight across the street can be hooked up with sensors, monitored...Read More
Go to the Cloud: Cut Costs and Scale Your Business
03 Jul 2016
New cloud computing companies can help you cut costs and rapidly scale your business for launch, rapid expansion or even franchising. Help ensure your business is free to redirect its resources...Read More
Changing the Brewing Industry with Big Data [Book Excerpt]
15 Jun 2016
The following is an excerpt from “Vaporized: Solid Strategies for Success in a Dematerialized World” (LifeTree Media, 2015) by Robert Tercek: Apart from the addition of stainless steel brewing vats,...Read More
Rethinking Engagement in a Digital World
19 May 2016
I was recently interviewed by Joel Pilger of RevThink on what I would tell agencies looking to get into TV. In listening back, I might sound overly pessimistic about traditional linear media. Let...Read More
Videoconferencing Is Not Just For Corporate Giants
30 Sep 2015
Videoconferencing is not just for major corporations, nowadays. No longer do businesses need expensive and elaborate equipment run by a team of IT guys to make sure everything works. It’s...Read More
Is a custom SEO strategy for you?
11 May 2015
Since every company has different strengths, weaknesses and opportunities, a custom SEO strategy is the only path to success.
The Dark Side of Smartphones
11 Mar 2015
The Dark Side of Smartphones Today’s Quote: I like to hang out with people who make me forget to look at my phone. Although the smartphone is one of the...Read More
Must-Have Paid Tools For SEO Success
09 Dec 2014
In order to increase search rankings in SEO work, I’ve outlined my top 10 list of paid tools for SEO success. Whether you are working independently or for a firm,...Read More
Why It’s Time to Rethink Your Content Marketing Strategy
17 Oct 2014
Content marketing is a marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action. What's yours?
Making Deals with Copyright Owners: How Tech Entrepreneurs Can Postpone Expensive Payments
13 Oct 2014
While the excitement of a good idea and the technological challenge of implementing it can be exhilarating, neglecting the related business aspects can be a costly and sometimes fatal mistake. This is especially true when the idea and technology are dependent upon the use of content owned by others. Failure to pay or otherwise acquire the rights to use of someone else’s content where such use is central to the success of the venture, can not only cost the venture substantial amounts of money in litigation, but can be destructive of the entire business. But entrepreneurs who are considering such risks may be surprised to learn how many options exist that do not require a full and immediate payment.
Keep Your Project From Being Locked in Tech Jail
13 Oct 2014
Startups relies on technical development, you have two main choices: develop your tech in-house or outsource, which is right for you?
Making Deals with Copyright Owners: How Tech Entrepreneurs Can Postpone Expensive Payments
10 Oct 2014
Avoid running afoul of legal problems with proper planning when it come to making deals with copyright owners.
Delegate or Die – Seven Steps to Success
08 Oct 2014
Do you feel stressed and overloaded? Or that your business growth seems stalled? If so, then you may need to brush up your delegation skills! Learning to delegate is critical to...Read More
