topic: Define Your Business Model

Taobao: a key to the China market?

03 Oct 2014
Focus on the best strategy to enter online shopping market in China, through a Taobao shop. See see why a Taobao shop is an excellent tool to establish a brand in China and how it should be used.

Where Did My Business Model Go?

22 Jan 2014
In 1942 Joseph Schumpeter in his work entitled “Capitalism, Socialism and Democracy” coined the phrase “Creative Destruction” defined as a “process of industrial mutation that incessantly revolutionizes the economic structure...
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The Competition Paradox

20 Sep 2013
Two shoe salesmen from Victorian England travel to the colonies to assess the business opportunity for shoes. The first dispatches his analysis back to headquarters: “This is a terrible market...
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