Ho! Ho! Ho! It’s Holiday Time for PR
As the founder of Rembrandt Communications®, LLC, www.rembrandtwrites.com, Melanie is one of the country's top, public-relations consultants, an SEO copywriter and a published writer with over 20 years of extensive experience and an excellent track-record for success.
She specializes in helping entrepreneurs get the attention and credibility they need via targeted public-relations and SEO copywriting efforts (including Web site copy that sells, newsletters, eReports, social media, blogs, SEO press releases, e-mail auto responders, direct marketing, and more!).
Melanie offers tips and insights via her blogs and monthly newsletter, "Rembrandt Writes Insights®." And she provides in-depth training presentations to various businesses and organizations nationwide.
Melanie is also the author of "Secrets of Becoming a Publicist," published by American Writers & Artists, Inc., "Simple Publicity," published by 1WinPress, StartupNation's "7 Steps to Successful Public Relations," and the host of the SmallBiz America Radio Channel, "PR and SEO Quick Tips with Melanie Rembrandt."
A magna cum laude graduate of the prestigious UCLA School of Theater,Film and Television, Melanie is the official small-business PR expert for StartupNation and Pink Magazine Online. She’s open to your questions, comments and suggestions at firstname.lastname@example.org and @rembrandtwrites on Twitter.
And you can also sign-up to receive her e-newsletter and reports packed with great information at: http://www.startupnation.com/steps/77/steps-successful-public-relations.htm.
Since many press members work on articles way in advance of publish dates, now is the time to contact them with your holiday gift ideas.
Quick Steps for Holiday Pitching
To take advantage of these opportunities and fast-approaching deadlines:
Figure out which media venues you want to pursue. (You can start by doing a search for “holiday gift guides” on Google)
Find the right editor who handles the “gift guide” issue or article by looking online or calling the publication directly.
Ask how they like to receive samples for their gift guide.
Prepare a package with your unique story angle and send it in.
Even though you may not feel like it right now, try to take a moment to get out of the summer sun and pitch your new products and services to the right people.
After all, you don’t want to miss out on cost-effective media opportunities that can catapult sales and awareness at the end of year.
And if you have any questions about this, or need more information about your PR and copywriting efforts, please let me know at email@example.com. I’m here to help!