Browsing Tag

content

43 posts
Social media content
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Social Media Content: Unicorn vs. Horse

I saw the cartoon above online searching for images for another post. Immediately I knew it would one day be a post of its own. Partially because I love Matt Groening's sense of humor and...
Narrative content
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Content is (Not) King, Content is Currency

I have a love/hate relationship with the idea that content is king. For starters, there are many examples of great companies, killer profits and expansive growth that do not have content. These companies may have advertising...
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Why It’s Time to Rethink Your Content Marketing Strategy

The Great Content Shock: Why It’s Time To Rethink Your Content Marketing Strategy With the proliferation of search engine penalties, marketers are moving away from illicit online-marketing strategies and towards content marketing.  Gone are the...
Business Goals
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What is an Editorial Calendar, Anyway?

What is in your Editorial Calendar? It’s not just about SEO keywords and BtoB content! There are numerous ways to get your marketing messages across... mobile, Web, social, phone, live events, and more. But one...
peer group
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Does Your SEO Content Create Buzz?

Does your SEO content create buzz?? “Content is King!” “Use social media to get new clients!” “Post an SEO blog!” Writing SEO content and posting it online is all the rage. But why? People want...
Hope in Business
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Avoid This 4-Letter Word in Business

 If you use this word as a crutch, your PR, SEO content strategy and marketing efforts can suffer! There are a host of frightful decorations and haunted houses popping up, and the busy, holiday season...