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Email Marketing

167 posts
Email marketing
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7 Ways to Get More From Email Marketing

Emails are an easy way to quickly get in front of your current or potential customers. However, a hastily prepared email not only turns off the people receiving it, but it also reduces the effectiveness of...
byJessica Thiefels
August 22, 2016
Social Media Marketing
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7 Social Media Marketing Tactics to Grow Your Online Business

Social media marketing is a cross-functional and interdisciplinary concept which uses various platforms to achieve short- and long-term organizational goals. Consumers and businesses alike use social media marketing to effectively communicate to share wants, needs,...
byLisa Smith
July 11, 2016
Thinking Inside the Box
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Making a Case for Thinking Inside the Box

Oh... the box. That "thing" we do. That "widget" we promote. That "idea" we present. Every company, every brand, every piece of media fits in a box. The shape, size, color, texture, smell (etc.) of the...
byPatrick Jager
April 8, 2016
twitter marketing
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Email’s Not Dead

Email  Marketing - Dead, dying, done...NOT! Have you heard rumors around the web that email marketing is dying? Don’t believe them! Even though there’s a grain of truth hidden deep in this concern, rest assured...
byONTRAPORT
June 8, 2015
Email Marketing
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Sending Your Emails: Is there a Better Way?

How Are You Sending Your Emails? These days, new products out there for marketers claim to increase inbox placement by x% or increase traffic by some percentage. More often than not, the methods for achieving...
byONTRAPORT
February 26, 2015
Business Laptop
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Getting Your Email Delivered

Getting your email delivered ANY time of year If getting your email to your leads’ inboxes is important, then it is important to understand how the email world works. It is key to know why...
byONTRAPORT
November 26, 2014
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6 World’s Worst Marketing Tips

I spend a lot of time talking with small business owners about how they can get new customers and grow their business.  I love hearing about new and innovative ways that companies and business owners...
byWendy Kenney
March 17, 2012
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9 Best Darn Holiday Marketing Ideas

The holidays can be one of the busiest and most profitable selling seasons of the year for small business owners.  The key to your success is marketing. Leverage the goodwill of the season by implementing...
byWendy Kenney
October 31, 2011
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AVOID a fast relationship with my inbox!

Last week I attended a business professionals networking event in my hometown.  The event was extremely well attended and actually turned out to be a lot of fun (I am not saying this just because...
byRachel Blaufeld
September 20, 2011
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Constant Contact Focuses on Social CRM

Constant Contact, the largest email marketing company in terms of number of users, is expanding its traditional focus to keep up with digital marketing.  With the growing use of social media as an effective and...
byRachel Blankstein
July 21, 2011
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Personalization Can Make the Difference

Adding personalization to your email marketing campaigns is just one of those extra steps you can do to connect with each of your customers, especially if you have kept good records on your recipients actions....
byVerticalResponse
June 17, 2009
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How Not to Write a Subject Line

Hello everyone, I just wanted to take a minute to introduce myself my name is Jenna Jantsch and I am the Marketing Specialist at VerticalResponse.  I’m going to be contributing some posts to this blog...
byVerticalResponse
June 4, 2009
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Staying Out of the Spam Filters

What Can You Do To Help Ensure Excellent Delivery on your Email Marketing Campaigns 1) Keep Your List Healthy Be sure everyone on your list has specifically requested info from or about your company. If...
byVerticalResponse
May 27, 2009