public relations Archives

Interview Two with Jared Tanner, PrintingForLess.com

On Tuesday, Jared Tanner, the vice president of marketing at PrintingForLess.com, shared his suggestions about successful PR efforts. Here is the rest of that discussion: What advice do you have for small business owners who are...

byMelanie Rembrandt

August 21, 2008

PR Insights from Marketing Expert Jared Tanner, PrintingForLess.com

I recently caughtup with the vice president of marketing at PrintingForLess.com, Jared Tanner, to ask him about the relationship between public relations and marketing. With an extensive background in web-based marketing, direct and database marketing,...

byMelanie Rembrandt

August 19, 2008

Take Advantage of Your Media Clips

After you work hard to obtain a major media mention, what do you do to extend the results of that clipping? Instead of simply ignoring the story after thanking the reporter and posting it on...

byMelanie Rembrandt

August 14, 2008

Jerky Sells Fast with PR

On Tuesday, Janie Honeycutt of www.houseofjerky.net shared her PR success story. Here is the rest of that interview: What kind of results did you see from your public relations efforts? From my efforts, we've had...

byMelanie Rembrandt

August 7, 2008

Are you a StartupNation PR Success Story?

In order to see how PR can truly help your new business succeed, I'll be sharing some stories from our own StartupNation members. To start, have you met Janie Honeycutt of www.houseofjerky.net? Janie is an...

byMelanie Rembrandt

August 5, 2008

How to Calm Your Interview Nerves-Part 2

On Tuesday, I shared some tips for calming your nerves right before a media interview. When it's time for your big moment, here's what you can do to stay calm: Focus. As you start to...

byMelanie Rembrandt

July 31, 2008

How to Calm Your Interview Nerves

If you haven't had a lot of experience doing media interviews, you may have butterflies in your stomach or even feel sick! To overcome your nerves and improve your chances of giving a great interview,...

byMelanie Rembrandt

July 29, 2008

Jill Exler’s jexbo.com PR Tips

In an effort to provide you with PR tips that really work in today's media world, I'll be interviewing various experts and entrepreneurs who will share their personal secrets and advice. To start, meet Jill...

byMelanie Rembrandt

July 21, 2008

Word-Of-Mouth Tips from Andy Sernovitz-Part 2

On Tuesday, Andy Sernovitz, author of “Word of Mouth Marketing - How Smart Companies Get People Talking” and the GasPedal.com blog, shared some of his PR insights. Here is the continuation of our interview: What are some...

byMelanie Rembrandt

July 17, 2008

The Magic Pill for Publicity Success

Many new entrepreneurs often ask me how they can easily get media members to talk about their products and services. Basically, they want a "magic success pill." And I completely understand. After working diligently to...

byMelanie Rembrandt

July 10, 2008

What Summer Super Heroes Teach Us About PR

Summer is finally here, and there are a lot of great movies to see. It got me thinking about how "Indiana Jones," "The Incredible Hulk," "Iron Man," and others have a lot to teach us...

byMelanie Rembrandt

July 3, 2008

How to Get on “Oprah”

"Can you get me on Oprah?" That's the first thing I hear from many new entrepreneurs. And it is possible. But before I give you a few tips for pursuing this popular television show, there...

byMelanie Rembrandt

June 26, 2008

Why You Need a PR Plan

Summer is finally here, and it's a great time to review your PR Plan for the busy months ahead. What? You don't have a plan-of-action for your upcoming publicity activities? I hear this from a...

byMelanie Rembrandt

June 24, 2008

Beat Recession Blues-Do Your Own PR-Part 2

On Tuesday, I gave you the first two steps for doing your own PR. It is possible to get some great publicity on your own, but you need to spend time on research and preparation...

byMelanie Rembrandt

June 19, 2008

Beat Recession Blues-Do Your Own PR

Many entrepreneurs have told me recently that they want to use PR to build their businesses. But they feel frustrated because they can’t afford a publicist. The good news is that you don’t need to hire...

byMelanie Rembrandt

June 17, 2008

How to Score Top Media Placements

Today is definitely going to include a brief celebration on my end. After having stories cut at the last minute due to election results, my client is enjoying the publicity benefits of a mention in...

byMelanie Rembrandt

June 12, 2008

Has Your Phone Stopped Ringing?

I've talked to a lot of business owners recently who are seeing requests for information, incoming calls and in-store visits decline due to the economy. As an entrepreneur, you've probably noticed this too. And it...

byMelanie Rembrandt

June 10, 2008

Don’t Get Too Excited-Wait for Media Placements to Happen

Woo Hoo! After hours of research, pitching and dealing with false promises from various media members, I scored an interview for my client with Newsweek. It is tentatively scheduled to be a feature story, but...

byMelanie Rembrandt

June 5, 2008

The One Big Secret to Getting Press – And It Costs Nothing!

Are you overwhelmed with the latest technologies, social media sites, networking opportunities, and other products and services that promise to increase sales and awareness? As an entrepreneur like me, you are probably inundated with the latest...

byMelanie Rembrandt

June 3, 2008

Rembrandt’s New Blog-40 No Cost Press Release Posting Sites

Fellow Entrepreneurs, Welcome to my new blog! After being part of StartupNation since the beginning and speaking with many of you through this online community, I am happy to provide some additional help and resources...

byMelanie Rembrandt

May 29, 2008