Browsing Tag

public relations

222 posts
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Who Are You Pitching?

  Last week, we looked at the first step to getting some free publicity to help your business boost sales. Now, here’s the second step in our “7 Steps to Successful Public Relations.” “Who Ya...
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How to Start Getting Publicity Now

Since we have a fresh new year, I think it’s time to renew some basics about publicity from our “7 Steps to Successful Public Relations.” For example, just because you’re a small business owner, it...
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StartupNation Reports in on 2009

We at StartupNation want to take this moment at the end of 2009 to share our gratitude with you, our members and general site users. Part of our goal in writing this post is to offer you...
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Tips for a GREAT Holiday Break

Congratulations! You’ve made it through the unique challenges 2009 had to offer small business owners, and now it’s time to celebrate. With this in mind, here are a few tips to have a G-R-E-A-T holiday:...
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Who’s On Your Team?

If you are trying to save money and start the New Year off right, there may be a secret problem lurking in your business. With the stress of trying to balance a budget, pay bills,...
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Are Reporters Reading Your E-Mails?

It's 8:30 a.m. and you've spent the morning crafting the perfect e-mail to announce your brand new clothing line for dogs.  You click "send" and wait for a response from the business editor at "The...
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Are You Promoting Yourself?

In the process of promoting your products and services to potential customers, are you also promoting yourself?   Competition is fierce today, and people want more for their money. This means that they are not...
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Exceed Expectations to Boost Sales

If you want to increase your level of returning customers, there is one major thing that you need to take care of at the very beginning of every relationship - Expectations. This may sound simple,...
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Startled by the Media?

As Halloween approaches, you’ll see spooky ghosts, goblins and monsters everywhere. But for many of us, the real scare comes from talking to media members. If picking up the phone to pitch a reporter gives...
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Are People Reading Your Blog?

Many new clients tell me that they have a blog, but no one is reading it. Other clients ask me if they need a blog. Well, if you have a blog, or are wondering if...
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Is Your Web Site Playing This Song?

With the popularity of performance shows like “Fame,” “Glee,” “So You Think You Can Dance,” “Dancing with the Stars,” etc., it got me thinking. Ever see some of the performers warm up singing, “Mi, Mi,...