Kevin Kelly helped launch Wired magazine and was its executive editor for its first seven years. He has written for The New York Times, The Economist, Science, Time and The Wall Street Journal among many other publications. He is the author of the NYT Bestseller, "The Inevitable," and his previous books include "Out of Control," "New Rules for the New Economy," "Cool Tools" and "What Technology Wants." Currently senior maverick at Wired, Kelly lives in Pacifica, California.