5 Ways Startups Can Get Started with AI
AI (artificial intelligence) has fast become one of the best tools for growing a business — and in some cases, has even been the launchpad for new businesses in and of itself. As companies look...
Browsing Category
Optimize Your Business
88 posts
Consumer Behavior in the New Normal: How to Better Serve Your Customers
Due to the pandemic, changes in consumer behavior have emerged across all areas of our lives. For example, more people are now shopping online than ever before: U.S. e-commerce sales grew 44% in 2020, and...
The Top 7 Mistakes Newbies Make With Their WordPress Site
We all know WordPress is a great platform for building a website, but there are some common mistakes that new users make when just starting out with the platform. The good news is that all...
Out of Desperation Comes Inspiration: How to Become a Business Narcissist
When people hear the word recession, they imagine poverty. But when we hear that word, we think about fluorescent light bulbs, Scotch Tape and chocolate chip cookies. We think of the ballpoint pen and the...
Want to Sell to Enterprises? 3 Things to Know Before Going Upmarket
For entrepreneurs, there aren’t many things more exciting than killing it in sales. It's a rush knowing that good sales are a result of your product or service meeting a need in the market and...
How to Build a Scalable E-Commerce Architecture
Today, flexibility and the ability to adjust to ever-changing market conditions are critical for any e-commerce business that aims to grow while remaining effective and competitive. From the technological perspective, success depends on whether you...
Co-Warehousing Saves Money, Improves Efficiency
Businesses are booming everywhere thanks to the rise in e-commerce shopping. However, the more consumers shop, the higher the demand for products and fast delivery. Because of this, companies are constantly exploring ways to increase...
4 Skills to Master for Business Success
Do you have a dream of creating and launching your own company? Well, you’re not alone. However, not all start-ups will become long-lasting business ventures. To beat the odds, you’ll need to have more than...
How to Hire a Virtual Assistant to Improve Productivity
In January 2020, just before the pandemic sent most of us home, the Wall Street Journal reported about “The Vanishing Executive Assistant.” “More than 1.6 million secretarial and administrative-assistant jobs have vanished since 2000, according...
5 Tips To Ensure Consistent E-Commerce Store Growth
E-commerce is growing at an exceptional rate. The industry amounted to an incredible $4.9 trillion in value in 2021 in the United States alone. By 2025, experts predict the space will be worth a massive...
Being Disagreeable Is the Key to Success
Most people want to be liked. It’s a natural inclination. However, in order to be successful, you sometimes have to be disagreeable. It is the key to success. Being disagreeable doesn’t mean being a jerk...
4 ‘Boring’ Business Pillars Successful Entrepreneurs Can’t Overlook
Over the years, I’ve had the pleasure of working with a long list of entrepreneurs and the startups they’ve founded. I’ve witnessed failures and successes, and though there are unique variables contributing to the results...
As You Scale Your Business, What Role Should Data Play?
From the outside, growing a startup appears relatively straightforward -- though never easy. Your customer base expands; you begin to offer new products and services; and your employee headcount grows. But what the rest of...
The Importance of a Disruptive Consulting Startup
The consulting business is one with a tried-and-true tenet: the consultant is, typically, the smartest person in the room. Companies rely on consultants to come in and take charge of problems that they have been...
7 HR Tips to Confidently Grow Your Startup
Sure, startups are exciting. However, when studies state that almost 90% of startups fail, the excitement can easily turn into fear. To help your startup thrive, you need well-defined structures in place and people who...
Questions To Ask Before Hiring a Financial Planner or Coach
You can make all the right money moves to set your business up for success, but sometimes, it may seem hard to do that without the right team behind you. Whether you’re planning a major...
5 Top Tips to Galvanize Small Business Growth
Economic and market instability over the last few years have left many small business owners stumped. What are the best strategies to not only survive this volatility but to thrive? Growing in a changing world...
Is Bigger Better? Important Considerations as You Grow Your Business
When you first started your business, you may have had the dream to make it big one day. You might have noticed increased customers, greater profits and higher market value. Maybe it is time to...
The What, Why and How of Content Audits
If you're a content marketer, you know the importance of keeping your content strategy on track. But how do you know if your strategy is effective? You know that creating high-quality content is essential to...
Stop Trying to Sell to Everyone: Here’s How to Find Your Target Audience
Every year, amazing businesses fail simply because the people who would buy from them (their target audience) didn’t know they existed. I blame “Field of Dreams.” The movie came out in 1989 and was an...