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team
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8 Ways to Inspire a Virtual Team

Thanks to technology, the traditional workplace has become a relic of the past. We no longer need to hire qualified individuals who are in the proximity of our business. We can now tap into a global talent pool to hire the best person available for the job. The downside? Working with remote workers can be...
grow business online
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21 Ways to Grow Your New Business Online

If you’re not growing your business online in the current climate, you will likely leave a lot of money on the table. As 2021 begins, we’re witnessing a fast-changing landscape. Due to the COVID-19 pandemic, everything from working to socializing to ordering and shopping online has become the norm. In fact, according to emarketer.com; “U.S....
benefits
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The New Era of Benefits: Work/Life Balance, Flexibility, and Purpose

A lot is changing about how we live and work as we emerge from the coronavirus pandemic. The office as we once knew it is going through a seismic shift. COVID-19 has shifted priorities for many workers who had to juggle priorities this last year, or who had a taste of a different lifestyle. Burnout...
scale a business
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How to Scale a Business Successfully in 4 Simple Steps

As a new founder at the beginning of your entrepreneurial journey, you have many tasks at hand and little bandwidth to do them all. There are countless responsibilities, from everyday tasks like investor pitch decks and elevator pitches to longer-term tasks like business plan revisions, product launch strategy and much more. How do you know if...
launch
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When is the Best Time of Year to Launch Your Business?

Is there such a thing as the “best” time of year to start a business? There are 30.2 million small businesses in the United States, according to the U.S. Small Business Administration (SBA). While these businesses certainly didn't start up at the exact same time, I do wonder if there are certain times of year...
top Detroit startups
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Top Detroit Startups and Tech Companies to Watch in 2022

Michigan is now the state with the highest growth in VC investment. Now many Detroit startups are on the fast track to growth. Whether it’s new funding, expansions or IPOs, it’s been an eventful year in Detroit startups. Next year is looking even better. Here are the top Detroit startups and tech companies to watch in...
content curation
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How to Build a Better Brand Through Content Curation

As an entrepreneur, you’re always on the lookout for ways to bring more organic traffic to your website. We’re constantly told that “content is key,” but there are plenty of misconceptions out there regarding the best approaches to content curation and marketing, and how search engine algorithms (such as Google’s) give preference to one type...
Small business grants
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Top Small Business Grants for Women and Minorities

For an updated list of grant programs for women and minorities available in 2021, please click here. Funding a small business can be quite the undertaking, whether you’re starting a new venture for the first time or have decades of experience in your industry. Of course, securing capital is often necessary, but depending on what...
product licensing deal
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10 Tips for Landing a Product Licensing Deal

When you’ve got a great idea for a product, there’s an important decision to make right up front: Do you want to build a brand new company from the ground up in order to commercialize the product, or do you sign a product licensing deal with a preexisting company that already has the resources in...
content
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The Great Content Battle: Search Engine Optimization vs. Creativity

Entrepreneurs wear multiple hats, which means failing to take on critical responsibilities could land you in hot water. Are you in charge of marketing your startup? If so, are you part of the 55 percent of marketers whose top marketing priority is content creation? Your startup's blog won't do anything but take up your valuable...
grants for minority women
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15 Grant Programs for Minority and Women Business Owners

Grant programs offering free money are hard to come by, which is why many entrepreneurs frequently end up applying for small business loans or try crowdfunding to start or expand their companies. However, many organizations have recently created grants in an effort to assist companies that have been negatively impacted by the pandemic. Some of...
responsible artificial intelligence
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How to Build a Better Startup with Responsible Artificial Intelligence

Startups are quick to announce that they use artificial intelligence (AI) technology to provide better results for their clients, streamline workflows, create products more efficiently, and offer software solutions far beyond those of their competitors. But while AI can provide tangible benefits to help you automate and grow your startup, you need to use it...
creativity
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The Benefits of Encouraging Creativity and Innovation in the Workplace

Creativity is essential for any organization if you want to keep your business moving forward. There are numerous organizations that have designed a cool, funky, creative environment for their employees to help them relax and spark creative thinking to get their projects moving forward. Some organizations go as far as having regular brainstorming sessions when working...
customer-centric
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Why Taking a Customer-Centric Approach Significantly Reduces Risks and Increases Your Chance of Success

To build successful businesses, entrepreneurs must fall in love with solving customer problems more than their own ideas. Entrepreneurs often rush to build and test their ideas using the lean startup methodology. They are taught and believe that they should “fail fast.” Unfortunately, most entrepreneurs do a great job failing. Harvard reports that 95% of...
client retention
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The Dos and Don’ts of Client Retention

One of the most powerful growth engines is net negative churn. When you have net negative churn, the additional revenue generated from existing customers month over month outpaces the revenue lost through cancellations and downgrades. This is certainly difficult, but not impossible, and should be the main focus of every SaaS company in order to...
small business saturday
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How to Make the Most of Small Business Saturday

Think the only November shopping holiday your business needs to plan for is Black Friday? Think again: Small Business Saturday, the Saturday after Thanksgiving, has grown incredibly over the past 10 years since its inception. The shopping holiday has helped local small businesses and entrepreneurs garner attention in their communities and drive sales before the...