Charlie Fletcher

16 posts

Charlie Fletcher is a freelance writer passionate about workplace equity, and whose published works cover sociology, marketing, business, education, health, and more.

Maximizing Marketing Strategies for Startups, from SEO to Content Creation

Though you’ve likely heard it before, it’s crucial to wrap your head around this fact: 90% of startups fail. This is not said to discourage, but rather to drive home how important it is to...

byCharlie Fletcher

April 5, 2024

Woman working at a table with laptop in home

How Entrepreneurs Find Harmony and Life Balance Working from Home

When your work life is intrinsically intertwined with your home life, the lines can become blurry. This is true for remote employees of all kinds but especially home-based entrepreneurs. You put your all into getting...

byCharlie Fletcher

February 18, 2024

How to Get the Most Out of Your Startup’s Events

When you’re launching a business, there’s a lot on your plate all at once. You might not have the funds to hire a big staff right away, and you might be putting a lot of...

byCharlie Fletcher

August 28, 2023

Women gathered around for a work meeting

Why Building a Strong Company Culture Is Critical for Startup Success

Creating a startup is an opportunity to bring your unique perspectives, products, and services to your target industry. There has never been a better time to be an entrepreneur, as you have unprecedented access to...

byCharlie Fletcher

July 6, 2023

4 Strategies for Protecting Your Startup’s Sensitive Information

Startups are increasingly reliant on a range of sensitive data, including customer information, intellectual property, financial records, and proprietary technologies. Such elements are the lifeblood of these enterprises, instrumental in helping enterprises maintain trust, competitiveness...

byCharlie Fletcher

June 5, 2023

How Startups Can Manage the Risk of Inflation

With its campaign of raising interest rates time and again, the Federal Reserve appears to have inflation on the run. But there’s no denying that the economy feels a bit unstable these days. For the...

byCharlie Fletcher

April 7, 2023

How To Successfully Launch a Startup with No Previous Experience

Over 420,000 business applications were submitted in January. We’ll likely see just as many more in the coming months, as entrepreneurship entices more people. You’d think the majority of the individuals launching these companies have...

byCharlie Fletcher

March 7, 2023

People sitting and talking around a table drinking beverages.

5 Can’t-Miss Strategies to Avoid Missing Out on Profits

When you’re starting a new business, you need to hang onto every cent possible. The idea of missing profits or even losing profit opportunities can feel like a punch to the gut, especially after investing...

byCharlie Fletcher

February 24, 2023

Starting Up in Slow Times: How to Prepare for a Recession

Running a new startup business is no easy feat and comes with lots of risks. Even after the money comes rolling in from your investment pitches, there are still many hurdles to jump and roadblocks...

byCharlie Fletcher

September 29, 2022

Co-Warehousing Saves Money, Improves Efficiency

Businesses are booming everywhere thanks to the rise in e-commerce shopping. However, the more consumers shop, the higher the demand for products and fast delivery. Because of this, companies are constantly exploring ways to increase...

byCharlie Fletcher

September 1, 2022

5 Business Processes You Didn’t Know You Could Automate

Automation is becoming a more prevalent part of the business landscape. However, one of the mistakes too many company leaders make is to assume this is simply a matter of robotics in manufacturing. It’s important...

byCharlie Fletcher

August 11, 2022

Using AI To Identify Pain Points in Your Startup’s Onboarding

You may have the best product in the world, and your company’s service may be second-to-none. Unfortunately, that doesn’t guarantee the success of your startup. As every seasoned entrepreneur knows, businesses live and die by...

byCharlie Fletcher

July 29, 2022

How to Keep Vendors and Clients Happy During Supply Chain Hiccups

Supply chain breakdowns are happening due to global disruptions, rising costs and increased consumer expectations. Businesses can't always stop supply chain hiccups, but they can learn from them and limit their impact on vendors and...

byCharlie Fletcher

May 19, 2022