Lisa Messenger is the CEO of The Messenger Group, as well as founder and editor-in-chief of The Collective Hub™, an entrepreneurial lifestyle magazine distributed in over 37 countries with a mandate to disrupt, challenge and inspire. In addition, she has worked globally in events, sponsorship, marketing, PR and publishing. Lisa has authored and coauthored over a dozen books and has become an authority in the startup scene. Adding to her collection of writing achievements, Lisa has been invited as a regular contributor for local and international publications including Huffington Post and the prestigious Australian newspaper Sydney Morning Herald.
The following excerpt was selected exclusively for StartupNation readers from “Daring & Disruptive” by Lisa Messenger. Excerpted with permission by North…