Strategic Marketing Consultants in the Top 100 and in the Top 10 of the “Most Innovative and Recession Busters” Categories
Congratulations to Strategic Marketing Consultants, located in Altlanta, Georgia, for being named in the Top 100 for 2014 Home-Based 100 Business Winners and in the Top 10 of the “Most Innovative and Recession Busters” Categories. We caught up with business owner and entrepreneur Shea Ellison and asked him to answer some questions and share some words of advice and inspiration with our StartupNation audience.
Tell Us About Your Journey
StartupNation: What is your favorite aspect of being an entrepreneur?
Shea: Flexibility
StartupNation: To what do you attribute your success as an entrepreneur and business owner?
Shea: Persistence
StartupNation: What ignited the spark in you to start/select your particular business as an entrepreneur?
Shea: I’ve been a serial entrepreneur all of my life!
StartupNation: What would you say are the top three skills needed to be a successful entrepreneur?
- Vision
- Goals
- Persistence
Words of Wisdom – Inspiration for Aspiring Entrepreneurs
StartupNation: If you had one piece of advice for someone just starting out, what would it be?
Shea: Market the vision of your idea to your target market and get their feedback before you build any product or start any service. Find out what they really want.
Inspiration
StartupNation: Where do you find your greatest inspiration?
Shea: More successful people.
StartupNation: What is your favorite motivational/business quote as an entrepreneur?
Shea: Just do it!
StartupNation: A motto you live by?
Shea: Never give up. Always serve the customer.
Tell Us About Your Business, Experiences, & Funding Your Startup
StartupNation: How did you get funding for your startup?
Shea: Bootstrapping
StartupNation: Recommendations for others starting out?
Shea: Find a partner or co-founder, a friend or comrade with whom you know, like, and trust.
Marketing and Building Their Customer Base
StartupNation: How do you market and build your customer base?
Shea: Viral marketing, content marketing, and unconventional PR
StartupNation: Recommendations for others starting out?
Shea: Put 50% of your effort on traction and 50% of your time on development.
Changes in the Business Market
StartupNation: What changes have you seen in your business market since starting?
Shea: The entire landscape has been transformed. Everything is now on the web.
StartupNation: What do you see coming that will impact your business?
Shea: The greater need to discover and articulate your Identity; What makes you different? What do you stand for?
Learn more about Shea’s business and view other businesses that entered and placed in the competition by clicking here for the top ten and a full list 2014 Home-Based 100 Business Winners and entrants.
Do you have a startup? Are you a passionate entrepreneur with an idea that has taken off and want to share your success with others? Would you like your business to receive priceless exposure in the media and be positioned to take your business to the next level? Then join us this fall for the 8th Annual StartupNation Home-Based 100 Competition which ranks outstanding home-based businesses and the amazing people behind them! Watch for your change to enter! In the meantime, be sure to visit us daily for new content to support and grow your business!
