Anna Bradshaw is a conversion copywriter for happy brands. She works with clients to find their core brand message, and put it in words their market will understand and engage with. The result: data-backed copy that converts more customers. Anna draws on her years of experience in sales, fundraising and research in the corporate, non-profit, and higher education realms to serve her own clients. She’s proudly Hubspot Inbound certified and you might find her scouring Jstor articles with a cup of tea on any given evening. Anna lives with her husband in Southern California, where she enjoys doing research and reading in her spare time, and venturing out to explore local beaches and find new shops.
As an entrepreneur, it’s easy to get swept up in the allure of branding. If something is cool and pretty and makes us swoon, won't that same logo and color scheme draw in customers like...
May 22, 2019