Anna Johansson

8 posts

Anna is a freelance writer, researcher and business consultant. A columnist for Entrepreneur.com, HuffingtonPost.com and more, Anna specializes in entrepreneurship, technology and social media trends.

The Advantages and Disadvantages of Crowdfunding for Entrepreneurs

If you need capital to get your business started, you might turn to crowdfunding to raise those funds. Reaching out to venture capitalists and angel investors is stressful; you’ll need a pitch deck, there’s no...

byAnna Johansson

September 15, 2018

Think You’re Too Busy to Start a Side Hustle? Why You Might Be Wrong and 10 Ideas to Get Started

The term “side hustle” is a relatively new one, but the idea has been around for decades. Your full-time job likely supplies you with the income you need to stay afloat, but if you had...

byAnna Johansson

May 19, 2018

7 Brand Elements to Consider When Developing a Website

If you want to build a successful website for your company, you need to have a strong, consistent brand at the center. The problem is, few new entrepreneurs understand exactly what a “brand” is supposed...

byAnna Johansson

April 9, 2018

4 Cybersecurity Tips for Your Startup

Cybersecurity received plenty of press in 2017, but look for it to receive even more focus in the coming months. Now is the time to make any necessary changes in regard to how you’ll protect...

byAnna Johansson

January 19, 2018

4 Things to Consider When Buying a Revenue-Producing Website

In order to run a successful e-commerce business or revenue-producing blog, you have two main options: you can start your own from scratch, or you can purchase an existing site and manage it. If you’ve...

byAnna Johansson

November 26, 2017

4 Steps to Researching Your Startup Idea Before Writing a Business Plan

When you come up with a new startup idea, it’s natural to get excited. You want to get things moving quickly, and you start envisioning what life would be like if you were in charge of...

byAnna Johansson

July 3, 2017

Simple Ways to Reduce Your Startup’s Overhead Expenses

In the early days, saving a few hundred dollars per month can make all the difference to a cash-strapped startup. There are plenty of ways to save, but the best thing you can do is...

byAnna Johansson

June 17, 2017

How to Get the Attention of a Social Influencer to Grow Your Brand

Influencer marketing is one of the biggest trends in social media marketing. The concept is simple, in theory. You’ll work with a social influencer (someone who has already established a large following and a strong reputation)...

byAnna Johansson

May 28, 2017