Ben Fellowes is a content expert who designs, illustrates and writes design articles. His previous employers and clients have included some of the worlds top ad agencies, where he has created graphics for bands, musicians, surf companies and corporations. He’s currently working as a senior copywriter for leading large format printing experts Roland DGA. Born in the UK, but now living in California, he loves art, punk rock, zombies, real beer and playing the guitar (badly).
Branding is more than just your business' name or logo. It‘s in the colors you use, the image you portray, the copy you write and the business statements you make. It encompasses everything you want to communicate about your business on an emotional level, providing a set of associations that tells your customers exactly who you are....
August 17, 2016