Carole Alalouf

3 posts
Carole Alalouf is the president and founder of Exaltus, and primary contributor to the Exaltus blog. In her content marketing role, she focuses on turning her clients’ complex information into a compelling story. Carole particularly enjoys visual storytelling in the form of presentations, whiteboard videos, websites and infographics. Sign up to her email list and get powerful marketing tips in your inbox, two to three times per month.
content marketing
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16 Content Marketing Mistakes You May Be Making (and How to Avoid Them)

Having just embarked on your entrepreneurial journey, you’ve thrown yourself into content marketing. Everyone is telling you that it’s essential for building your audience and growing your business. But there’s so much work involved, and you’re barely keeping up. What’s worse is that you haven’t been seeing the results you were promised, and you’re starting...
marketing millennials
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8 Best Practices for Marketing to Millennials

Have you ever wondered why marketers are so obsessed with millennials? It turns out that there are a few reasons: For one thing, there are a lot of millennials. According to this study, there are more millennials than baby boomers and three times as many as there are Gen Xers By 2020, the spending power of millennials...
female entrepreneurship
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25 Intriguing Facts About the State of Female Entrepreneurship

Female entrepreneurship has made great strides over the past 20 years, but we’ve got miles left to go, and many challenges to face along the way. In spite of these challenges, women entrepreneurs report a high level of well-being and express optimism for the future. Here, we’ll explore 25 intriguing facts about women business owners...