Christine Mason McCaull

4 posts
Christine Mason McCaull co-founded GoGreen Online, and GoGreenTV, to give people the facts and habits that could make a difference for the planet in a straightforward and nonjudgmental way.
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Born Green: Xtracycle Shifts Thinking about Cycling

A bike that can carry four bags of groceries, your toddler and you? That would be a dream come true for many parents of young children. And that’s exactly what the entrepreneurial firm Xtracycle has created.     Ross Evans traces his love of the bicycle back to when his parents took him to school in...
travel mistakes
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Born Green: Backyard Bowls

Two beautiful surfers would like to have a word with you. About working and living in tune with the planet, that is. When buddies Dan Goddard and Pete Heth returned from an inspirational extended stay in Hawaii, they brought with them a new concept for a healthy restaurant franchise: Backyard Bowls. It opened in Santa...
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Moms in Business: In a Unique Place to Green the World

Poet William Ross Wallace wrote “The Hand That Rocks The Cradle Is The Hand That Rules The World” more than144 years ago -- and it’s as true now as it ever was. From the time your children take that first breath, you’re setting the tone and expectation. You’re modeling how to live in the world....
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Taking a Leadership Role in Going Green

Small Business is Leading the Way Visionary small businesses and startups have been leading the way toward Green practices for years, but until recently they’ve been speaking to niche markets. Now, the awareness of sustainability is going mainstream.   Between our President Elect’s commitment to renewable energy, and the slow but steady movement of the Big...