Colin Peter O'Riordan

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As social media strategist at innovation agency, Brandwidth, Colin develops social media strategy for some of the world's biggest brands. Prior to joining Brandwidth, he worked as a digital consultant in New York City. Colin holds a Bachelor of Commerce from U.C.C and a Masters in Marketing Practice from N.U.I.G.
interactive content
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Why Interactive Content Needs Your Attention Right Now

Can you remember the last quiz you took on a social media platform? Yes, I’m talking about the kind of quiz that lets you know which Avenger is the love of your life based on your favorite ice cream flavor. As absurd as that particular example sounds, it's on trend: 91 percent of buyers prefer to...