Emma McKinstry

2 posts
Emma McKinstry is the founder and CEO of 418 Communications, a Lexington, KY-based boutique public relations firm. Earlier this year, she launched the DIY PR Hub, an online resource designed to help entrepreneurs and others develop and execute their own successful public relations campaigns. Follow Emma on Twitter at @418Comms.
public relations
Read More

How to DIY Your Public Relations Strategy During COVID-19

You could be building the greatest company in the world, but if no one knows you exist, your efforts won’t be worth much. For this reason, good old-fashioned public relations is a key component in many startup success stories. However, COVID-19 has impacted nearly every industry, including public relations. The constant COVID-19 news cycle has...