How Combat Flip Flops Used its Brand Story to Become Bigger Than its Products – And How You Can Do The Same
As a brand strategist, I am someone who is obsessed with startup innovation, the power of design, enhanced customer experiences and brand-building as a whole. Yet last year, I started to stumble across more and more commodity product-based startups that won over consumer’s hearts by storm. That started to fascinate me. If brands can gain...