Hamlet Batista

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Hamlet Batista is CEO and founder of RankSense Inc., an SEO automation platform for retailers. He is the inventor and U.S. patent holder of "SEO Suite" and its components. He is also technical review editor of The Art of SEO, and Search Marketing Inc, both leading SEO instructional books. He was previously owner of Hamlet Batista Group LLC, a marketing consultancy. Hamlet co-invented Altruik’s Page Priority®, an enterprise-level SEO software that pioneered automated resolution of site architecture issues. Using the software, clients experienced, on average, a double-digit increase in sales from organic search.
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3 Metrics to Forecast (and Boost) Your SEO Revenue

Forecasting is crucial for any startup, and even more so for e-commerce startups. However, as inbound marketing strategies like SEO have become more important than ever, it has become increasingly difficult for companies to forecast with accuracy. Sixty one percent of companies listed growing their organic SEO presence as their most important inbound marketing priority...