Jessica Lachs is the head of business operations and analytics at DoorDash. Jessica and the team are responsible for all things data at the company. Prior to DoorDash, Jessica founded GiftSimple, a social gifting startup, where she was also CEO. Jessica holds a BS from Cornell, and an MBA from The Wharton School at the University of Pennsylvania. She currently resides in San Francisco, CA.
“Data-driven” has become a buzzword at startups, on par with “disruption” or “lean.” But truly having a data-driven culture means more than tracking your monthly active users or running the occasional experiment. It means building out a scalable data infrastructure, focusing on experimental design and using data to make decisions. In my experience as an...
April 10, 2017