Jenna Guarneri

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Jenna Guarneri is the CEO and founder of JMG Public Relations, an award-winning public relations firm based in New York City, and author of "You Need PR," an Inc. Original Imprint. Jenna counsels innovators changing the world with their B2B and B2C venture backed startup companies. She is known for delivering quality work while fostering meaningful relationships with her clients, team, and media contacts. Jenna is an authority with a proven track record on reputation management, media relations, and brand communication.
You Need PR
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PR Is About Perception: The 5 Stages to Positive Branding

The following is an excerpt from “You Need PR” by Jenna Guarneri. Copyright 2022 by An Inc. Original. When a new house is constructed, the builder pulls together the brightest professionals from each construction trade. It takes twenty-two subcontractors to build the average home. Specialists are needed to build out the foundation and others to...