Jonathan Brill

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Jonathan Brill prepares organizations to profit from radical change. He is an expert on resilient growth, innovation, and decision-making during uncertainty. He was a senior leader and the Global Futurist at Hewlett Packard, where he directed long-term strategy programs, a creative director at frog design, and the managing partner of innovation firms that created over 350 products. He is the managing director at Resilient Growth Partners and a board member at Frost & Sullivan, a major market intelligence firm with offices in 46 countries. His book ROGUE WAVES: Future-Proof Your Business to Survive and Profit from Radical Change is out in August.
risk management
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How to Identify and Offset Risk to Build a Business That Lasts

The following is excerpted from "Rogue Waves: Future-Proof Your Business to Survive and Profit from Radical Change" by Jonathan Brill (McGraw Hill, August 2021). Netscape founder Marc Andreesen, now a prolific startup investor, describes entrepreneurial risk management in terms of peeling an onion. On day one of a startup, you have a bulb full of...