The following is excerpted from “Investor Ready,” courtesy of Julie Barber, CEO of Spark! Consulting www.areyouinvestorready.co.uk Before you dive into planning your investment approach, there are some important things to think about. StartupNation exclusive discounts...
Julie Barber is founder and CEO of Spark!, a consulting business that works with ambitious organizations who want to grow fast, innovate and transform their business. She is the author of “Investor Ready: The Guide for Start-ups on Getting Investors to Say Yes.” Julie’s background is working with large financial corporates like KPMG and HSBC, and quasi-regulators like the Financial Services Compensation Scheme, implementing people, process and technology change across quarter million user bases and 140 countries. She has developed and led Global Innovation Programs which included building cutting edge chatbots and using Artificial Intelligence and Machine Learning. With extensive experience on the “buy” side when it comes to startups and other technology suppliers, she has the inside track on what large corporates are looking for and now brings that knowledge to bear in her work with startups.