Matt Gibbs

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Matt Gibbs is co-founder and Chief Marketing Officer of UPshow, a consumer engagement platform that transforms a business’s existing TVs into its top marketing assets. Gibbs is responsible for branding, lead generation and advertising for the company. Gibbs is a genuine entrepreneur and trailblazer in digital media with deep roots in the Chicago start-up community.
User-Generated Content
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Why User-Generated Content is the Secret to Successful Marketing

As every entrepreneur knows, an idea gets your business off the ground, but getting the word out and developing a loyal customer base is what keeps the lights on. Making the most of your marketing budget is a challenge that most startups face. Where do I spend? What do I spend on? How can I...