Peter Kozodoy

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Peter Kozodoy is an Inc. 5000 serial entrepreneur, TEDx speaker, and business coach who works with organizations and their leaders to help them overcome self-limiting bullsh*t and use honesty to achieve greatness. His articles on leadership and entrepreneurship have appeared in Forbes, Inc., The Huffington Post, PR Daily and more. He holds a BA in Economics from Brandeis University and an MBA from Columbia Business School, and lives outside New York City with his wife and their spoiled dog.
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The Undeniable Power of Honesty (and How it Can Make Your Pizza Taste Better)

Why don’t people do the “honest” thing? Mostly, it’s because they’re afraid. Afraid, somehow, that the truth will hurt. And it does... except that, in retrospect, honesty is always the best policy. We know that because we have another phrase that we repeat to ourselves throughout our lives, which is, “the truth always comes out.”...