
Rebecca Wessell
6 posts
Rebecca Wessell heads up the small business team at ValuePenguin, a website dedicated to helping consumers and business owners make better financial decisions. Prior to joining ValuePenguin, Rebecca worked as a consultant at EY, where she advised global financial institutions on business and technology strategy.
Through Mentoring, Angel Investors Offer More Than Just Money
Captaining a new enterprise is like constructing a parachute after you’ve been thrown out of a plane: It’s difficult, it’s dangerous, you’re pressed for time and a wrong decision can be fatal. When faced with...
June 17, 2022
When Insurance Will (and Will Not) Cover Your Side Hustle Property
Around 44 million Americans have taken up what's known as a side hustle. The number of people getting these extra jobs to supplement their income includes about 40 percent of all millennials in the U.S....
October 11, 2018
Beyond Facebook and LinkedIn: Social Media Strategies for Your Business
If you are self-employed or run a startup, not using social media to help boost sales is like going to the plate with a 6-inch bat—you're much more likely to strike out. What many entrepreneurs...
June 6, 2018
What Goes In to Market Research and How Much Does it Cost?
Market research, the process of gathering information about consumers' preferences, is an important component of your startup's marketing plan. It provides vital feedback about your offerings and those of your competitors, and it can include...
April 13, 2018
How Debt Stacking Can Threaten Your Business
Debt stacking can destroy your business, yet many entrepreneurs are unfamiliar with the term. Debt stacking is when a business takes out multiple, overlapping loans and/or merchant cash advances without paying off earlier loans, and...
March 28, 2018
Will Your Good Idea Be a Good Business?
A good idea and entrepreneurial spirit are certainly required if you want to establish a new business. But many entrepreneurs find out the hard way that the most critical success factor is opportunity. Great ideas...
February 12, 2018