Shane Snow is a science and business journalist and the cofounder of Contently, one of Inc.'s fastest-growing companies and Crain's and Ad Age's best places to work in America. His writing has appeared in the New Yorker, Wired, the Washington Post, Fast Company, Time and GQ. His first book, Smartcuts, has made him highly sought after around the world as a speaker on innovation and lateral thinking.
In the early days of a startup’s journey, partnerships are often crucial. Teaming up with companies that have what you don’t yet—credibility and customers—can be one of the best ways to get your company on the map. Later on in the journey, acquiring other companies—or being acquired yourself—is often the thing that we want to...
June 12, 2018