Stephanie Kuenn is Manager of Demand Generation for Persio, a multichannel offer management platform built to meet the needs of retailers. Clients include Jo-Ann Fabric, IKEA, and Express.
One of the joys of a startup marketer working for a startup is being lean—you can evaluate what works for your team and what doesn’t based on data and make decisions quickly. But being lean also means maximizing the most out of limited resources. As your startup invests in tools to help it market and...
April 11, 2016