Steve Rafsky is the CEO of Loyalty Business Services, a small business advisory franchise that helps clients with taxes, payroll, compliance and more. Loyalty Business Service trained consultants play an essential role for small business owners when it comes to growing their business while watching their expenses and bottom line. Prior to joining Loyalty Brands, Rafsky was the Chairman and CEO of Padgett Business Services for 15 years. There, Rafsky managed more than 300 franchised locations and helped create a growth model that accelerated, supported and sustained significant expansion. His financial background has helped countless small businesses succeed, and with Rafsky’s leadership, Loyalty Business Services will provide a fresh avenue for business owners to explore and consult as they continue to open their doors and prepare for the post-pandemic new normal.
As entrepreneurs continue to navigate the uncertainty of COVID-19, many are focused on increasing sales; however, lowering expenses is equally as important when trying to achieve or maintain profitability. Now is the time to tighten spending and prioritize necessary expenses in order to remain focused on long-term revenue and profit growth. The question is, how...
July 29, 2020