Read up, and start getting referrals

Among the many “experts” out there touting “the way” to success, there are a lot of fly-by-nights, lightweights and hucksters.

But I must say, John Jantsch is among those who offer true substance and real value and merit our follows. And here’s the reason why:

He’s practical.

In his new book, The Referral Engine, John provides specific rationale, tactics and actions you can take to create a business growth MACHINE.

His “Customer Referral Cycle” will help you wrap your mind around your opportunities–many of them typically going unharvested–that exist in the market.

(At this point, I’m trying to make John feel guilty that he didn’t use me for comments on his back cover…)

The book hits shelves this week. I give it a strong “buy” recommendation.

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