From sports to cooking to politics, podcasts maintain a strong grip on the attention of audio consumers. Same goes for the topics of business, leadership and technology. Entrepreneurs, founders, startup CEOs or anyone looking for valuable information to help grow their business can find something of value in the podcast world.
More people than ever are listening to podcasts (and, it seems, more people than ever are making podcasts). And those listeners cut across generations, geographies and demographic groups. Which means the audio platform is a great way to reach audiences and potential customers.
Of course, being a listener is a great way to engage with new topics and learn new skills.
Whether you’re running a startup or intend to someday, educating yourself on the business world is vital. And the best way to do it is to learn from people who have experienced the challenges themselves and can share lessons they have taken with them.
No matter which part of your journey you’re on, we’ve got everything you need right here. Lean into podcasts and learn from like-minded entrepreneurs from the comfort of your own kitchen, bathtub, car or wherever else you can lend an ear.
Below is a refined list of the 15 best startup podcasts for entrepreneurs, founders, startup CEOs or anyone looking for valuable information to help grow their business.
Listen as EOF founder John Lee Dumas hosts entrepreneurs who are “on fire.” Bringing his own entrepreneurial and author experience, John interviews inspiring entrepreneurs about their founder journeys, providing valuable insights that you can learn from in quick 25-minute episodes.
Tech Crunch’s Equity podcast, by Alex Wilhelm, Natasha Mascarenhas and Mary Ann Azevedo, is all about the business side of startups. It delves into the statistics and facts behind news headlines, giving you an inside look into the startup world and how and why businesses make their way into the limelight.
37signals (the makers of Basecamp and HEY) bring you this podcast about better ways to run your business and make the most of your time. Unlike the common tips to scale up as quickly as you can and raise as much money as possible, Jason Fried and David Heinemeier Hansson believe there’s a better way. Listen to stories of business owners who have leaned into staying small, growing slow and bootstrapping.
To keep tabs on everything Saas/tech and peep in on engaging conversations of doers and makers, check out Inside Intercom, brought to you by the Intercom team. With guest speakers from the worlds of startups, marketing, design, and product management, there’s something for everyone to learn.
Top Startup Leaders Offer Marketing and Branding Secrets
Hosted by David Brown and brought to you by Wondery, Business Wars gives you the unfiltered, true stories of what drives businesses and their investors, founders, leaders and executives. Take a look behind the scenes of what builds these businesses up, or ends up taking them down.
Check this podcast out to hear Tim Ferriss, one of Fortune’s “40 under 40” and an avid author and technology investor, break down world-renowned experts and performers in niche subjects. Pick up tricks, tools and tactics on the best books to read, good habits to build, time management skills, and more that can all be applied to business and life.
Short on time? Neil Patel and Eric Siu bring you a 10-minute podcast every day of actionable marketing advice to help you take your business to the next level. They take into account current economic and marketing trends to keep you up to speed and ready for whatever comes your way.
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TRUiC brings you Startup Savants, a startup podcast where Annaka Voss and Ethan Peyton interview experts and startup founders to give an inside peek at what it’s like to launch and grow a business. Covering all stages of entrepreneurship and the challenges that present themselves along the way, you’ll be able to learn from others’ experiences.
What do the top startup founders know that you don’t? Mixergy is the business startup podcast that can answer that for you. Listen as entrepreneur Andrew Warner provides a platform for other entrepreneurs to share their stories of starting and growing a business. With thousands of episodes available, there are endless interesting stories and learning opportunities.
Brought to you by NPR, Planet Money has been reporting on all of the “big, complicated forces that move our economy” since 2008. The podcast has won multiple awards for its investigative podcast journalism, so it’s safe to say that there are valuable insights to be gained from giving it a listen.
The How, Why and Value of Establishing Thought Leadership
- The Gradience
“The people you bring into your leadership team can make or break your startup.” Join Nigel Robinson on this startup stories podcast as he speaks with startup founders and experts about the art and science behind hiring leaders, why it’s so important and how best to approach hiring for your startup.
This podcast follows Tom Hunt, a B2B marketer, entrepreneur and businessman, along his journey of growing his B2B agency, Fame. Listen as he discusses the world of B2B marketing and his key tips on creating demand generation and business growth.
AppSumo is the store for entrepreneurs. We curate essential software deals that every entrepreneur needs to run their business.
Listen along as Brian Casel and Jordan Gal share bootstrap business tips they’ve picked up through their own entrepreneurial journeys and from others in the industry. Stay connected to the software entrepreneur community while learning how to elevate your own “spiritual hustle journey” with 45-minute episodes released each month of this founders podcast.
“The no BS version of startup life you’ve been looking for.” Startup Therapy Podcast is hosted by Wil Schroter and Ryan Rutan, two startup founders who bring a mental health-focused perspective on being an entrepreneur. With episodes that discuss challenges founders face, what risks they truly present and action steps you can take to solve them, this podcast is an excellent choice.
If you’re looking for insider information from independent software developers, Slow & Steady is for you. Brian Rhea, Benedicte Raae and Benedikt Deicke share stories of what it’s like to build and launch software products.
Listen up
There you have it! The 15 best podcasts for startup founders in 2022. If you’re short on time (which – who isn’t these days?) and looking to stay sharp, informed and learning, pick a few podcasts that spark your interest and make listening a part of your daily or weekly routine.
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