The OPRAH…effect!

07 Sep 2009

Kim Babjak

Kim Babjak was born to be an entrepreneur. From her childhood days of developing products, Kim has loved all aspects of business. However, the area that brings her the most joy is helping others achieve success. Armed with her dream of taking to market products she had been developing for years, Kim took a chance at becoming financially and emotionally free by starting and running her own business.

She wanted to create a company that would give her the flexibility to work around her children and family, give her the freedom to make her own decisions, and help other entrepreneur's achieve the type of success she had.

"I want to make people's lives easier, and that is just what I am doing" said Kim.

Along the way, Kim encountered many obstacles, and through her perseverance, is now the owner of a highly successful company whose consumer products sold on QVC America, QVC UK, Wal-Mart, Walgreen's and large catalogs internationally.

Kim is thrilled to take the experience and knowledge she has gained from starting and running her business, and now share it with others. Kim provides guidance and resources in the areas of product development, offshore manufacturing, importing and QVC consulting.

This highly energetic and personable entrepreneur is helping create the "American Dream, one Dreamer at a time!"Since launching her company in 1998, Kim Babjak of KimCo LLC, has been living her "American Dream" of success. While wearing many hats like mother, entrepreneur, business woman, author, speaker and QVC agent, Kim has designed and taken to market many of the consumer products she has designed over the years.

Her struggles and hurdles in the process have compelled her to develop a unique consulting program that helps entrepreneurs with finding, then living their own "American Dream." KimCo's new venture helps entrepreneurs get their products seen by millions on QVC or HSN, idea to paper product development, product prototyping and overseas manufacturing.
Always Dream Big!

Kim's four reason why she works so hard !


While home this weekend recovering from dental surgery, I watched an interesting segment on MSNBC about the Oprah effect..

The hour program was about what it meant for your product to get onto Oprah’s most liked product list. If you ever doubted that getting on Oprah could help you become an overnight success….. you are dead wrong!

The stories they shared were testament of how we as a business need to stick in there, even when we feel like throwing it in, and we doubt our success. It just proved to me that no matter how I want to give up trying to get on the Oprah Show with my message of how small companies can get their products into mass retailers; I am gonna stick to it man! Even though I do not have a product for her list, her audience is my target of whom I can help teach how to bring their products from their kitchen table, to Wal-Mart. I visualize myself on her set all the time. You have to hang in there folks! Be patient and keep trying.

One of the products that caught my attention the most was a fragrance company called LAFCO. This company’s tenacity and perseverance on never giving up, was phenomenal and very inspiring. LAFCO kept trying year after year to get on her list with their various products. They submitted many product packages, with many different product variations, for SEVEN years. Yes, you heard right, SEVEN.

Finally, after all those years of relentless efforts, and being turned down,  they got the call! The call from Harpo Productions saying that their product has made it into the “O” list!  WOW, what a day for them, they were so excited that they kicked into high gear to fill all the orders that were to follow. They actually sold $1 Million dollars of product in a month as a result of Oprah’s exposure. Now, again, if that does not satisfy your hesitation, I do not know what is wrong with you man. If that is not motivation to getting that one idea or product that you have always dreamed about to Oprah, I do not know what is….

I know many great product developers that sometimes have a tendency to hit a wall right out the gate, then give up. I want to just say that most of the defeated products that never make it to the market, were just steps away from breaking it big…..before the developer gave in! We all experience the agony of defeat, several, if not many, times in our careers. I am here to tell you, based on LAFCO’s luck, you need to be a little less willing to throw in the towel after not getting what you want the first, even the sixth time.

After the Oprah show, LAFCO experienced an outrageous amount of business, that still comes in today. It is a dream of all of us to get our products on Oprah. She only chooses 20 a year for her “O” best of list, and if your lucky enough to have what she likes, your life and business could change forever!

Visit for more information on this company.

Good luck, and remember never give up!


Kim Babjak