Tricks and Pitfalls To Look Out for When Negotiating

When negotiating, it pays to analyze the situation and respond appropriately. If you’re not careful, you could quickly give away more than you intended or lose the negotiation altogether.

So, we’re going to look at some of the most common mistakes people make when negotiating and how to avoid them. The next deal you make could hinge on your ability to negotiate.

Don’t lowball

One of the biggest mistakes you can make while negotiating is lowballing, which is when you make a significantly lower offer than what the other party is asking for. Not only is this insulting, but it can also put the other party on the defensive and make them less likely to compromise.

If you want to get the best deal, start by making a fair and reasonable offer. Once you’ve done that, you can begin to negotiate. One risk of lowballing is the people you’re negotiating with could take advantage of the inferior offer.

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Walk away if your demands aren’t met

Any seasoned negotiator will tell you that the key to success is always being prepared to walk away. If the other person isn’t willing to meet your demands, then you should take your business elsewhere.

Remember, the goal is to get what you want, not to make a friend. So, if the other person isn’t willing to budge, have the courage to walk away. It might be the best thing for both parties involved.

Don’t be afraid to negotiate

Negotiation is an essential strategy for sales, especially for business owners and marketers, as well as for services. Don’t be afraid to negotiate for services such as digital marketing, freelancing or IT. Have the courage to ask for what you want and what you’re willing to pay. Do your research, and know the worth of your business as well as the services you’re seeking.

Have the courage to ask for what you want. If you don’t make straightforward requests, you’ll never get opportunities for growth. Also, don’t forget to do your research. Know what you’re worth and the going rate for the services you’re seeking.

With a bit of knowledge and preparation, you’ll be able to negotiate the best possible terms.

Know what you want and what you’ll give up

If you want to get the best deal possible, it’s essential to negotiate with a clear idea of what you want and what you’re willing to give up. This point may seem like common sense, but it’s surprising how many people enter into negotiations without a clear goal. As a result, they end up making concessions they later regret.

Before you start bargaining, take some time to figure out what you’re hoping to achieve and what you’re willing to sacrifice to get it. Otherwise, you may find yourself giving away more than you intended.

Remain calm

If you’ve ever been in a heated negotiation, you know how easy it is to get caught up in the moment and let your emotions take over. But if you want to win, it’s essential to stay in control of your emotions, no matter what the other person throws your way.

One of the best ways to have a balanced temper is to remember that there are always two sides to every story. If the other person starts to get angry, try to see things from their perspective. It’s also essential to stay polite and respectful, even if the other person isn’t behaving that way.

You’re more likely to get what you want if the other person feels like you’ve treated them fairly.

Aim high and expect the best outcome

If you don’t set high expectations, you’ll end up settling for mediocre outcomes. When it comes to negotiating, it’s essential to set your sights high and expect the best possible scenario. Otherwise, you’ll likely settle for less than your business or you deserve.

Of course, there’s a fine line between having confidence and being unrealistic. If you open with an impossible request, you may come across as greedy or unreasonable. That’s why you should always research the other party and consider what they want before entering any negotiation. Know what you’re worth and what the other side is likely to offer. That way, you can set realistic expectations and avoid any potential pitfalls.

Know when to stop negotiating and seal the deal

All negotiations take finesse and critical thinking. One of the finer aspects comes with knowing when to stop the process so you leave with the price or contract you want.

There eventually comes the point where you’ve both stated your case, and it’s time to decide. If the other party and you are still haggling over pennies, it’s time to move on. Be prepared to walk away from the deal if you can’t reach an agreement that you’re happy with.

Remember that sometimes it’s better to agree to disagree. If you can’t agree on something, move on instead of belaboring the same point and risking an argument. Trying to force the issue will only make things worse.


If you want to come out on top of a negotiation, you must be prepared. Know your limits and what you’re willing to compromise on, stay calm and polite, and walk away if the other person isn’t ready to meet your demands.

And don’t forget that anyone can master the art of negotiation with some practice. By following the tips we’ve outlined and avoiding these common negotiation pitfalls, you’ll be able to get the best deal possible.

Verizon Small Business Digital Ready: A free resource for learning basic business skills, the latest digital technology and more.

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