10 Tips for Landing a Product Licensing Deal
When you’ve got a great idea for a product, there’s an important decision to make right up front:…
Browsing Tag
market demand
6 posts
How Startups Can Balance Social Impact and Profit
Professor Henrietta Onwuegbuzie of Lagos Business School claims, “Being purpose-driven helps companies grow faster and make more money.”…
How to Help Your Startup Thrive in Disrupted Market Conditions
When the macroenvironment (and the coronavirus pandemic is a macroenvironmental factor, if ever there was one) causes a…
How This Entrepreneur Revolutionized a Classic College Tradition
For those who never participated in Greek life during college, the custom of cooler painting might seem a…
How to Maintain Confidence in the Market for Your Small Business
Customer demand can be fickle. What’s hot one day can be totally counter-culture the next. How, then, can…
5 Money Questions Every Startup Needs to Answer
“Why do some startups fail?” In startup circles, this question is as common as “Why is the sky…