Browsing Tag
survey
8 posts
WJR Business Beat with Jeff Sloan: Employco USA Employer Outlook Survey (Episode 109)
On today's WJR Business Beat segment, Jeff shares results from a new survey conducted by Employco USA, a nationwide employment solutions firm serving businesses of all sizes, which shows that employer expectations for the future are bleak. Rob Wilson, president of Employco USA, joins the conversation, revealing that over half of employers say that they...
WJR Business Beat with Jeff Sloan: Verizon Small Business Optimism Study (Episode 69)
On this morning’s WJR Business Beat, Jeff shares optimistic results from a recent Verizon survey, which polled 500 small and medium sized businesses currently opening or planning to reopen soon. According to the study, 68 percent of small retailers believe that they’ll be able to recoup the financial loss brought on by COVID-19 and related mandatory shutdowns...
3 Reasons Why it’s a Great Time to Be an Entrepreneur
There’s one constant for small business owners and entrepreneurs: the continuing need to adapt in the face of changing technological and societal landscapes. This need to evolve and move quickly can be challenging, but positively, we’ve found that entrepreneurs are optimistic about these new opportunities and confident in their ability to grow their businesses. It’s...
Are You a Small Business Owner? Tell Us About It!
Hello, StartupNation readers! We always strive to deliver relevant content and offerings to you, and in order to do so, we want to make sure we get your input. Please take our brief survey, below. Your responses will help us determine how we can best cater StartupNation's content to meet your needs as entrepreneurs. The...
Inside Small Business: Survey Shows Startup Dreams Thriving
The second annual The UPS Store, Inc.’s “Inside Small Business Survey” is in, and the results confirm that dreams of owning a small business continue to be robust in 2019. This year’s survey demonstrates that more than 65 percent of Americans have dreamed of owning a small business, which is notably higher than many other...
Study Explores the Current State of American Small Business Owners
The early bird gets the worm. Nice guys finish last. You snooze, you lose. Sound familiar? As entrepreneurs, we’ve all been hardwired, to some extent, to believe that the more hours we put in and the more we invest in self-preservation, the easier it will be to beat the competition to the punch. You hear...
Treating Content Marketing Like a Product for Higher Conversions and More Sales
The landscape of content marketing is changing. While it still can be a cost-effective way to generate leads and sales, it’s getting tougher. Part of this is because of oversaturation; to put it bluntly, everyone is doing it. According to data from 2017, 88 percent of B2B marketers in North America use content marketing. Not...
What Goes In to Market Research and How Much Does it Cost?
Market research, the process of gathering information about consumers' preferences, is an important component of your startup's marketing plan. It provides vital feedback about your offerings and those of your competitors, and it can include product trials, focus groups and direct observation. Market research can get expensive, so you might need to consider ways to...