Can a Company Own a Color?
On this segment of “The Pre W. Smith Show,” Jeff Sloan discusses Hustle reporter Zachary Crockett’s article on…
Browsing Tag
trademark
27 posts
Why Your Business Name Should Be a Powerful Branding and Marketing Tool
When you are brainstorming a name for your new business, it can be difficult to know how to…
Entrepreneurs Share Tips for Overcoming E-Commerce Product Launch Obstacles
With consumers spending more than ever online, it’s no wonder why so many entrepreneurs are joining e-commerce marketplaces…
Can a Trade Secret Protect Small Business Ideas?
What are the best ways to protect a business idea? You can protect intellectual property (IP) using one…
What is a DBA? Benefits of Filing for a Doing Business As Name
As states start to transition tiers amid COVID-19, storefronts are beginning to increase indoor capacity and ease into…
What Do Software Startup Unicorns Like OneStream and StockX Have in Common?
OneStream and StockX are two of the most recent unicorns to emerge out of Detroit’s thriving startup ecosystem.…
What Startup Founders Should Know About NFTs and Intellectual Property Protection
As a startup founder, you might be wondering how you can take advantage of the recent craze surrounding…
How to Choose the Right Business Name for Your Startup
Starting a new business is exciting. For many entrepreneurs, nothing is more thrilling than building a business that…
How to Form an LLC in Michigan
Starting a business is an exciting journey. For many entrepreneurs, starting a business is their chance to take…
How to Select a Business Name and Trademark It
Picking out a name for your business is an exciting step. As you start to brainstorm ideas for…
The Gen Z Guide to Starting a Business
Each generation leaves a significant mark on entrepreneurship. Gen Z is currently entering the working world in a…
5 Intellectual Property Considerations Startups Oftentimes Overlook
Many contestants on ABC’s hit show “Shark Tank” answer “yes” when asked if they have a patent, illustrating…
What Are the Legal Asset Must-Haves for E-Commerce Startups?
What else does an e-commerce business need after it has incorporated as a legal formation? Quite a few…
Intellectual Property Considerations for Your Startup
Starting your own business is a new and exciting challenge that can be rewarding, but overwhelming. From the…
Social Media Marketing: Can You Trademark a Hashtag?
It’s been more than a decade since the hashtag made its debut on social media. Chris Messina proposed…
Securing Your Startup’s Intellectual Property Rights: Patent vs. Trade Secret
Entrepreneurs and emerging companies often look for ways to protect their valuable assets. They want to secure their…
This Sneaky Hack Saved Me $7000 (and Helped Me Build a Million Dollar Business)
I started my first company when I was six years old, selling fallen apples to keep the streets…
What’s the Difference Between a Trademark and Copyright?
For entrepreneurs starting their first company, it’s easy to get confused with some of the small business jargon…
Business Registration 101 for Franchises, Startups and Amazon Sellers
So, you’ve got your small business idea — whether that takes on the form of a startup, franchise…
How to Prep Your Side Hustle to Become a Full-Time Business
For many entrepreneurs, there comes that inevitable moment where balancing a full-time job with a growing side hustle…