Gaining access to initial funding and maintaining a workable cash flow situation are two of the biggest challenges that newly established and fledgling businesses face. There are of course no guarantees of sustainable success even when a new company is able to generate investor interest and raise the cash they need to get started.Here we’ll take a look at some of the pros and cons of three key types of funding for startups and then outline new ways in which small firms are accessing cash to keep their companies in business.