Jessica Thiefels

22 posts

Jessica Thiefels is the author of “10 Questions That Answer Life’s Biggest Questions,” podcast host of Mindset Reset Radio, CEO of Jessica Thiefels Consulting, an organic content marketing agency and founder of the Marketing From the Gut: Mindset Mastery + Instagram Strategy Membership Coaching Program. She's been writing for more than 10 years and has been featured in top publications including Forbes and Entrepreneur. She also contributes to Glassdoor, Fast Company, Outbrain, Score.org and more.

network

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5 Essential People to Have in Your Network as You Begin Your Entrepreneurial Journey

Succeeding as a new entrepreneur might seem more challenging now than ever before. According to the Bureau of Labor Statistics, 20 percent of new businesses don’t survive for more than a year, and nearly half...

byJessica Thiefels

November 13, 2021

content marketing

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Here Are 5 Best Practices for Post-Pandemic Content Marketing

Consumers have changed and evolved, and it’s imperative that your content marketing efforts reflect their current needs. Deloitte’s 2021 Global Marketing Trends reports the trends that can help organizations connect, engage and grow in our...

byJessica Thiefels

September 24, 2021

communication skills

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Master These 5 Communication Skills to Help Scale Your Business

Communication is frequently cited as one of the most important soft skills that business professionals need. It ranked fifth on the list of Udemy’s fastest-growing soft skills for 2020, with 40% of companies planning to...

byJessica Thiefels

July 30, 2021

resources for women

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10 Resources for Women Starting a Business

As you step into the role of entrepreneur, you’re going to learn countless lessons along the way. Fortunately, many have been where you are, and there are numerous resources you can use to help learn...

byJessica Thiefels

January 15, 2021

rebrand

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How to Rebrand Your Startup During the COVID-19 Pandemic

The brand image you project to the world communicates how relevant, impactful, authentic and credible your business is to consumers—and it’s much more than just a logo, font or color scheme. As brand experts at...

byJessica Thiefels

September 13, 2020

hands-on leader

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How to Be a Hands-On Leader (and Why it’s Important for You Company’s Growth)

Starting a business requires a delicate balance of hard work and high level decision-making. As the owner of your business, you determine the course of the company, the products you sell, and the strategies you...

byJessica Thiefels

August 28, 2020

crisis communications

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5 Characteristics of Great Crisis Communications

Getting your crisis communications right is critical to both weathering the storm and coming out on the other side with loyal customers who are still standing by your side. Like any form of customer communication,...

byJessica Thiefels

May 15, 2020

millennials

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How to Build a Recruitment Strategy That Attracts Millennials

Any startup that hopes to survive for more than five years needs to both attract and retain talent. However, job seekers today have radically different priorities than they did just 15 years ago. Millennials are...

byJessica Thiefels

February 25, 2020

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Omnichannel Marketing: How to Blend Online and Offline Marketing Efforts

It’s easy to assume that, in our digital world, offline marketing no longer has a place. However, according to the Out of Home Advertising Association, offline marketing was a $23 billion industry in 2018, including...

byJessica Thiefels

May 10, 2019

outside help

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5 Signs it’s Time for Your Business to Hire Outside Help

As an entrepreneur with fire in your belly, you have no problem starting and running the core of your business yourself. However, as time goes on, you begin to wonder if you could benefit from...

byJessica Thiefels

April 21, 2019

goals

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4 Business Goals for First-Time Entrepreneurs

As a first-time entrepreneur, your journey will be filled with opportunities for evolution, personal growth and the first taste of what it means to be your own boss. In order to achieve all of the...

byJessica Thiefels

February 1, 2019

tasks

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Important Tasks for Entrepreneurs to Complete Before the End of the Year

As 2019 lurks around the corner, entrepreneurs everywhere are scrambling to address tasks that have been on the back burner for longer than we’d like to admit. From website updates and filing restructures to customer...

byJessica Thiefels

December 10, 2018

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How to Tell Your Brand Story on Social Media (and Why You Should)

Today’s world is an advertising-heavy one, and in order for your startup to stand out, it’s important to tell your brand story. “Consumers don’t want to listen to you talk about the details of your...

byJessica Thiefels

October 26, 2018

remote

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5 Things You Need to Know Before Hiring Remote Employees

Remote employees are no longer an anomaly. In a recent survey by Gallup, 43 percent of surveyed Americans said that they spent some time working remotely, a 4 percent increase from 2012. What’s more, the...

byJessica Thiefels

April 22, 2018

tech

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These 2018 Tech Trends Will Help Your Startup Thrive

Startups have the greatest opportunity to benefit from evolving technology. Already agile, new tech developments make these organizations more streamlined, effective and engaging, allowing them to increase profit and provide greater levels of service to...

byJessica Thiefels

February 1, 2018

Blog content

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5 Simple Ways to Repurpose Your Blog Content

Repurposing your blog content is valuable for three important reasons. It allows you to drive new traffic to old content, get the most of your efforts when it comes to boosting shares and lifetime value,...

byJessica Thiefels

November 15, 2017

global

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4 Tips for Successfully Growing a Global Startup Business

Even the most successful global startups face challenges with managing their business from afar. When you combine cultures, business models, risks and foreign markets—there can be a lot of unknowns. Whether you’re expanding your business...

byJessica Thiefels

September 18, 2017

Work remotely

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3 Ways to Get More Done When Working Remotely

Studies have proven that those who work remotely get more done, thanks to a lack of impromptu meetings, loud co-workers and being able to work alone, according to Hubstaff. As a remote entrepreneur myself, I’m always...

byJessica Thiefels

May 25, 2017

Video marketing

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5 Video Marketing Trends Every Small Business Should Try

The importance of video marketing has been steadily growing as the popularity of YouTube, Snapchat and other video-focused platforms surface. Marketers have found that video is engaging (65 percent of viewers watch more than three-quarters...

byJessica Thiefels

April 19, 2017

Leaders

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6 Habits of Highly Effective Leaders

Some people are born leaders; they’re naturally decisive and communicate with ease. Being a highly effective leader, however, is a learned behavior—these leaders don’t just communicate and make decisions, they improve the company’s bottom line...

byJessica Thiefels

March 4, 2017