Melissa Fisher

36 posts
Melissa Fisher is a startupologist who works with companies as an interim CEO, COO or CMO during expansion phase growth. Today she serves as managing partner at Peak Road Partners, an elite network of C-level executives that help companies reach peak performance and profitably by providing interim executive placements and consulting.
worker classification
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Tax Implications of Worker Classification

"Worker classification continues to be a point of contention with the Internal Revenue Service (IRS) and the Department of Labor (DOL)." according to Plante Moran the nation’s 13th largest certified public accounting and business advisory...
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Expressing Gratitude

Thanking people works wonders for business because it expresses one of our most basic emotions: gratitude. When someone does something nice for you, they expect gratitude — and think less of you for withholding it....
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Financing Options for a Small Business

Finding the Right Funding Financing your business is one of the first  critical decisions you'll make.  A while back, we were approached by "Brian," an Entrepreneur who  started a company with a combination of funds from...
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Delegate or Die – Seven Steps to Success

Do you feel stressed and overloaded? Or that your business growth seems stalled? If so, then you may need to brush up your delegation skills! Learning to delegate is critical to successful leadership. You can’t take...
flatout
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How do you define success?

  How do you define success?  Success is all about having the right mindset. That’s why I’ve compiled a list of a dozen quotes about success from some of history’s most successful people and one inspirational movie...
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Strategic Conversations: Maximizing Your Impact

In our fast-changing world, leaders are increasingly confronted by messy, multifaceted challenges that require collaboration to resolve. But the standard methods for tackling these challenges — meetings packed with data-drenched presentations or brainstorming sessions that...
Leadership Style
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Flexing your leadership style

Prominent executive coaches and leadership strategists Jane Hyun and Audrey S. Lee offer lessons on the vital skill of “Flexing” — the art of flexing your personal leadership style to more effectively lead people who are...
Social Media Marketing
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Dining Customers Delivered

New dining customers are delivered in a host of ways in our digital age, but despite all the noise about foodie websites and mobile apps, traditional direct marketing still delivers a great result for restaurants. Before consumers...
bootstrap
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Measuring Company Performance

No matter how many good people you gather, most workplace teams settle into the same old rut. Once the initial enthusiasm dissipates, they become little more than order takers or paper pushers, satisfied with so-so...
female entrepreneur
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Just the Facts: Female Entrepreneurship

In honor of the upcoming National Women’s History Month, we are celebrating women-owned businesses in the U.S. – all 8.6 million of them! Get ready to be inspired and impressed! (Tweet this!) Women-owned businesses are...
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Women Entrepreneurship Growing Worldwide

There are more than 126 million active women entrepreneurs in 67 national economies worldwide, according to the recently released Global Entrepreneurship Monitor Women's Report. That’s just slightly less than the population of Japan. In addition,...
Differentiation
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Understanding Your Market

Executive Summary There is no marketing function more vital than understanding one’s audience and the market you serve.  The most inventive creative will fall flat if it is not truly relevant to the market.  The most...