Michael Quoc

2 posts

Michael Quoc is the CEO of Zipfworks, an e-commerce incubator working on next-generation products for the e-commerce world. Zipfworks’ main product, Dealspotr, is an open social network for shoppers, and makes collaborating with influencers easier for up-and-coming brands. Michael previously led the innovation group at Yahoo, launching one of the world's first mobile social networks and one of the first live video streaming communities.

10 Low-Cost Tools to Get Started with Influencer Marketing

This is the year for influencer marketing. Heard that before? That’s because year after year; influencer marketing growth has eclipsed expectations. A recent study of marketers found that 84 percent of businesses have a campaign...

byMichael Quoc

May 1, 2019

The Marketing Tactic to Win Over Millennial Consumers

People are often surprised to hear that millennials are using coupons at a faster clip rate than older generations. If your brand wants to tap into the massive buying power of the millennial generation, you...

byMichael Quoc

February 12, 2018