Surveygoo was founded by Neil Cary, a market researcher with more than 20 years’ experience managing complex surveys. The idea of Surveygoo is to make online surveys fun, interactive and accessible, whether you are a relative newcomer to using market research or a more experienced researcher. Surveygoo is designed to be both an easy to use self-serve online survey tool.
There are many challenges facing the market research industry. With the rapid developments in technology, the industry must find new ways to innovate itself in order to prosper. The infographic below from Surveygoo outlines some of the biggest challenges that researchers have found in today’s industry. Common issues that market research professionals have cited are...
July 20, 2016