Email marketing #1 choice for pre-Holiday eCommerce rush

22 Aug 2006

Joel Welsh

Joel Welsh, Chief Community Officer, is also the CEO of a new startup company ... Showcase U. Joel shares behind the scenes key decisions being made in the "Birth of a Startup" and knocks it out of the park to provide his own entrepreneurial wisdom.

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eCommerce companies banking on garnering a strong holiday sales season are planning on utilizing email marketing as their first choice strategy to drive sales. This is according to the latest study by and Forrester Research.

The top 3 marketing strategies:

Email marketing 52%
Search engine marketing 46%
Search engine optimization 38%

We are not surprised. If you are, or if you want to dig into the latest tactics of implementing these 3 strategies, read the discussions going on in the StartupNation community forum.

Here are just some of the discussions that deal with these topics.

Email marketing

Search engine marketing

Search engine optimization

And if you have a question not answered in the existing topics, start your own and ask your specific question.

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